Case Study.

Supporting Inclusive Employment - a cross-industry initiative with Australian Red Cross

Overview

Australian Red Cross is a leading not-for-profit (NFP) focused on providing humanitarian aid to those in need.

There are many ways this aid is focused, including The Inclusive Employment project. This program seeks to assist a segment of society that is often overlooked: people with convictions and lived experience in the justice system.

The Inclusive Employment project asks a key question:

With much research and analysis done on people exiting the justice system – what supports are available for employers for taking on people with this kind of experience?

The answer, based on the team’s literature review, is very little.

In fact, the research uncovered that most organisations had very outdated policies and systems around criminal checks. Some of these policies were set decades ago.

Better communication is better for everyone

0 %

increase in donations to Best Buddies with Whispir SMS

0 %

text message open rates for potential donors

0 %

increase in year-to-year revenue equaling $4.68M

The Challenges

Through digging, and interviews with organisations and people with lived experience, the Justice project team uncovered that employers were open to employing people with lived experience.

However, the challenge was they didn’t know how to manage this process and would need additional knowledge and support in order for everyone to be set up for success.

The Solutions

Whispir for Impact exists as a focus area for partnerships, collaborations, and connecting for a purpose. We try and leverage Whispir’s own capabilities, technology, and resources to help those that need help the most.

A team effort

In this collaboration with Australian Red Cross, Whispir played an advisory role alongside Origin Energy and Vicinity Centres.

We're in this together

The advisory group included specialists from University of Western Sydney and JobWatch, as well as experts with experience working with the justice system: Fruit2WorkWorkRestartStreat, and APM Employment Services.

True collaboration

The team has been led by the Australian Red Cross, via a Project Lead, and Aboriginal and Torres Strait Islander Recruitment and Retention Lead.

The work was a true cross-industry effort. Smaller working groups investigated the literature that already exists, as well as created tools for helping employers review their police check processes themselves.

A solution to talent shortages

The new research is compelling. It flips old ideas around police checks being a necessary step of the employment process, which has previously screened talented people out.

Employers can greatly benefit from adapting their approaches. The talent shortage being experienced around the world isn’t going away any time soon. But the Inclusive Employment Project research step-changes this challenge by introducing a novel and innovative solution.

Assistance with experience

Whispir’s own industry relationships have helped steer this process forward. We were able to connect the project to another key partner, enabling the research to be showcased at the 2022 Jobs Australia Conference – a leading NFP association for employment organisations serving communities in need.

Ready to amplify your impact? Get in touch.

Employment is a key protective factor to support people in the community post-release and prevent future offending. This project tackles a critical missing piece in the complex employment landscape for people with lived experience of the justice system.”

- Clariana Rodrigues, National Strategic Projects Coordinator

The Results

The Results

Creating a path to employment

Whispir is proud to be involved with this project and is looking forward to this key lever for social change being embraced by employers to help address their talent shortages.

Even more importantly – the work helps rehabilitate a community in need and often overlooked – and does it in a way that genuinely helps everyone.

Explore these impactful case study in detail for more insights.

Ready to get started? Get in touch.

Try Whispir

Tune out the noise and turn up engagement on your next campaign.

Learn more

To find out more about this project and learn more about adapting your organisation’s processes to recruit new talent, you can visit the Australian Red Cross Inclusive Employment web portal.

See how Whispir can help you make more of an impact

Our best resources to get you started

Workflows call center service management
Agile communications tactics for law enforcement services
Master effective communications in a crisis
Whispir solutions suite for talent recruitment and communications professionals
Delivering high impact communications in healthcare
Your COVID-19 vaccine communications plan
Whispir x George Weston customer success story
Staff and customer feedback form
Master effective communications in aged care
Sending SMS messages using web based forms & workflows
Whispir x Golding customer success story
Whispir x AIA customer success story
Whispir x Itel International customer success story
Whispir x M1 customer success story
A guide to multi-channel marketing for insurance industry leaders
Reimagining insurance
The ‘how-to’ guide for automotive digital communications
How to automate communications and grow your business – for law firms and professionals
Automated communications for professional services
Oak Hill x Whispir: Customer success story
How Whispir innovated FPI’s processes through digital connection
Building a digital transformation strategy for government
Building a digital transformation strategy for business
How to improve workforce safety and compliance with the right digital communications technology
FEPOC outperforms industry open rates by 63% with Whispir
How local governments can scale their digital communications strategy to meet growing population needs
Corovan streamlines shift management process
How uniqueTAXx streamlined and scaled customer communications with Whispir
Frost & Sullivan: Reimagining Insurance
Insurance companies: How to boost engagement with your customers and your agent network
Digital communications: The formula for fast and efficient recruiting, hiring, and retaining
How a major US material manufacturer transformed their recruiting and retention strategy with Whispir
6 ways to boost employee retention with effective communication
10 ways better communications improve workforce safety
Webinar: Modernizing your communication strategies with Bento HR
4 steps to providing a seamless recruiting experience
A guide to multi-channel communication for local government
Get the candidates you want: drive engagement with the right digital communications tools
The new world of digital customer engagement
Expand your agency network through digitization
5 steps to boosting engagement with your policyholders & creating a seamless customer journey
5 steps to boosting engagement with your insurance agents
How a major utilities provider digitised their communications & saved almost 90% in messaging costs
How to automate communications and grow your business – for accounting firms and independent bookkeepers
Fast, seamless onboarding to get you started sooner
Digital communication tools for the construction industry
Insurance Templates Handbook
Government use cases handbook
Insurance distribution success. Accelerated.
3 Steps to Easy Integrations for CRMs
Webinar: Taking the guesswork out of engagement with ANZ Business News
Oak Hill Infographic
Human Resources Templates Handbook
The 5 best text messages for business SMS marketing
Best Buddies Case Study
How Moreton Bay Regional Council uses bi-lingual messaging to protect their community
Webinar: How to run an SMS marketing campaign that converts
How Victoria Police is using Whispir to power an Australian-first initiative
Webinar: How Best Buddies increased YoY revenue by 30% with SMS marketing
Keep employees engaged with these 5 SMS text messages
5 powerful employee retention ideas that stick
SMS vs Email Infographic
Score big on employee engagement
The 2023 SMS Marketing Report & Buyer’s Guide
Increase SMS opt-ins with these 3 easy steps
Cost savings with call deflection and IVR
Security best practices
Best Buddies increases YoY revenue with SMS Infographic
5 sales follow-up strategies that get customers to say yes
Contact management and distribution lists
How to use templates
How to upload a contact
How to generate a report
How to set up a distribution list
How to set up templates
Webinar: How to save costs with call deflection and IVR
Supply chain and logistics mini guide
2023 Talent & Retention Guide
2023 SMS marketing trends
Platform overview
Creating and sending messages
How to send a message
Contact management & distribution lists: mini guide
Webinar: 2023 Talent & Retention – 5 strategies HR teams need to succeed
Digital Maturity Assessment